The Tools Used to Power

There are a number of different resources that I use on to make all of this wonderful magic happen. On this page, I will go into some detail about each tool, but you should expect individual posts later on going into greater detail about how I use each and every tool.


The granddaddy of all blogging platforms. Why did I go with WordPress? Because I’m very familiar with it, it has the largest plugin ecosystem, and it allows me to make the customizations I want to make.

You really can’t go wrong with using a platform that powers over 25% of the Internet. Even better, it’s free.

Whenever someone asks me which blogging platform they should choose, I always go with WordPress. Can the interface be clunky and the software a little bit bloated? Yes, but that isn’t reason enough to choose something else.

While there are great alternatives out there, I’m always going to run with WP until something else takes over.

WordPress Plugins

There are a couple of plugins that I use to help me get the features I want on this site. Because plugins are constantly changing, this list will probably also change every couple of months as I add and remove different plugins.

ThirstyAffiliates contains affiliate links and affiliate links can be pretty damn ugly. To make them a bit prettier and easier to track I use ThirstyAffiliates. I have no idea why they named it that, but it works well for what I need.

WP Super Cache

When people visit your site, the last thing you want your server to do is access your database over and over again. This can quickly bring your server to its knees which is never a fun thing. WP Super Cache creates static versions of your pages so that there is minimal load on your server.

Yoast SEO

The Godfather of SEO plugins for WordPress. Yoast SEO does a nice job of providing some tips to help you do a better job of SEO with your posts. Although I don’t place heavy emphasis on SEO when it comes to the content I create, Yoast does ensure that I am doing the basic things right.

It also has a nice feature allowing me to add the power meta tags for Facebook and Twitter Cards.

WP Offload

I work with a lot of images on and I don’t want those images hosted on my web server. Why? Because if I need to move to another web server it is a lot easier just moving my posts and pages than it is to move all of those things and 100s of media files. WP Offload uses Amazon S3 to host my media files ensuring that there is no crazy load being put on my web server.

It’s nice to know that no matter how many times I move around, all of its images are in a central location that will never disappear.

Advanced Custom Fields

Quite possibly the most important plugin that I use due to the customizations I have on this site. ACF allows me to add almost any type of data field into my posts that I can access later. Currently, I use it to handle all of my Pinterest information to ensure I provide a consistent experience throughout.


I held out for a while on using ConvertKit only because it’s meant for very specific use cases. Well guess what? fits the very specific use case.

Any blogger looking to turn their blog into a business needs to get on the ConvertKit train. Every problem that I’ve had with other email server providers is answered with ConvertKit.

I’ll have a more indepth post going into the details on how I use ConvertKit, but if the price turns you away, just know that if you do things right, you’ll recoup those costs easily.

Digital Ocean

If you are just starting off then Digital Ocean is definitely not for you. However, if you have experience working with servers then this is a great web host option for you.